When it comes to usability, generally everyone would agree Apple has always been the king ranging all the way back to the early 80's. The iPod turned cellphone -- iPhone seemed to de-throne the Palm Treo as the new king of the smartphone world shortly after its introduction.
But does usability carry a product long-term for Apple? The AppleII series, Lisa, Macintosh, Newton, PowerBook, Quadra, QuickTime, AppleDesktopBus, all products that made a lot of noise when released, some were quite successful, most now hold a minority marketshare if any.
Now I read that Samsung has now shipped more smartphones than Apple this past quarter, evidence of a profound change in mobile computing again. Human beings now choose Samsung over Apple smartphones. Do people really prefer functionality over form long-term?
Using Apple's product history as a guide, once they lose top marketshare has any Apple products recovered dominance?